Competitive Partnerships Powering the Future of Business

Competitive Partnerships

I was at IBM Insight last week and as per usual it was an awarding experience. There is a shift going on in business and technology that I find both interesting and exciting. It is a shift that is about partnership over competition. Big name technology companies are partnering with new school app developers and tech startups to provide consumers with better products, experiences and customer service.

Courtesy of IBM.

Image courtesy of IBM.

 

You may be thinking: “How will this all be done?” The surge of cognitive technology is leading the way in allowing for better insights that allow for a better understanding of people. Cognitive technology allows us to get to the root of people’s behaviors, motivations, needs, and wants. The compilation of this information around these things allows companies to provide a personalized experience and resolution to some of the most pressing human issues.

For instance, we all know the dreaded unexpected breakdown of appliances. They are costly and unwelcomed. Whirlpool is focused on the connecting everything that is important to us through mobile-optimized appliances. This means that you could receive notification telling us that a part in our machines is going and have that information sent back to Whirlpool for troubleshooting.

Image courtesy of IBM.

Image courtesy of IBM.

Box is working with IBM’s Watson Analytics to synthesize the information you house in Box to provide real-time analytics for end users. I know it frustrates me to have unstructured information and data that is either hidden or lost in the systems I use. To be able, to have insights derived from the files you save with Box is a tremendous capability for individuals and business owners.

Courtesy of IBM.

Courtesy of IBM.

The Internet of Weather

How about all of these catastrophic weather events we’re experiencing? The Weather Company is  on the heels of being acquired by IBM for their Internet of Things division.  At the conference, they described an app that could be used during hurricanes not only for timely push notifications based on minute-to-minute news surrounding a weather event; but also the app has the ability to function as a flashlight and alarm to alert authorities to people who may be stranded during a catastrophic weather event.

Partnership > Competition

It is interesting to see the market moving in a direction where being competitive means partnering with a competitor to disrupt the market and provide a better product overall. Companies that you wouldn’t dream of seeing on the same billboard let alone working together realize that innovation in a vacuum is no innovation at all. The reality is: Customers want more. Whether it is quality of customer experience or a better product- very few companies are able to upkeep the supply of new, exciting and efficient products. In return, they are collaborating with other businesses or competitors to leverage their respective market strengths and technology to create new or increased value.

Why Should HR Practitioners Care?

With all these new ways of collaborating and doing business, HR needs to be looking at new and creative ways to deploy individuals and teams to get the work done. Additionally, it is a wake up call to all of us to remain aware of the changing business climate. We need to be aware of shifts in business and be prepared to pivot how we serve in our organizations. You can’t be a part of the conversation, if you don’t know what’s going on. It is equivalent to the moments in which a person comes in on the tail end of a conversation and arrives at an incorrect conclusion because they were otherwise occupied or absent from the majority of the conversation. We have a duty to become knowledgeable not only in the practice of Human Resources, but in business, market shifts, changes in customer behaviors and sentiments. It is near impossible to be a true partner to the C-Suite when you don’t know enough to craft a solution.

How do you see these competitive partnerships impacting what we do in HR?

Want more? Click here to watch the latest “Ask Czarina” episode. Subscribe to “The Aristocracy of HR” You Tube Channel to be notified when new episodes are published.

Ask Czarina Live: The State of Working Parenthood

 

Ask Czarina- The State of Parenthood

I am coming at you from IBM Insight in Las Vegas. I promise you I will be back to churning out more than just Ask Czarina Live posts soon, but I am on the move a lot this month. Before I proceed, I want to thank everyone who joined me last week. It was great to have you and I am inviting you to join me this week and bring a friend.

Which brings me to our topic for this week’s Ask Czarina Live. This week’s topic is: The State of Working Parenthood.

I won’t spoil what I will share this Thursday, but I had a lot of hustling to do to be able to not only make it to Vegas for IBM Insight, but to be able to go to my speaking gig later in the week.

Ask Czarina Live Blog Tile

As a business owner, professional and mom of 3 who also happens to be in the midst of picking up steam as a speaker- my travel is picking up and responsibilities at home remain the same. I know all about the opportunities in front of me and I know what I stand to gain. At the same time, I am forever calculating the risks and cons to what I do. As such, I am calling all working parents and that includes stay-at-home moms and dads. I’ll explore the following:

  • Why I stopped making a distinction between these two groups of parents even though society continues to drive a hard line.
  • Whether it is easier now or in past generations to be a parent.
  • What I do to release present day parenting pressures making life bearable for everyone involved.
  • Is work-life balance attainable?
  • Is the request for “more flexibility” new or are we in a time and place where it is more accepted?

In addition, I will be exploring a few articles that summarize the state of working parenthood. Here are the links to the articles, should you be interested in checking them out in advance:

Kids of working moms are better off

How working moms define success

What workers around the world want: More flexibility

 Stay-at-home moms are on the rise

Join me on Thursday at 11pm EST/10pm CST/8pm PST for my second  “Ask Czarina Live”. Last week I promised you that I would be posting the replays of “Ask Czarina Live” to “The Aristocracy of HR” You Tube Channel for those of you not ready to take the Periscope plunge. Unfortunately, Periscope has a bug that is preventing my broadcasts from properly being saved in my gallery, so I am currently unable to share my shows in both places. They are working on it and I will let you know when I am able to do it. For now, you can continue to view replays on Periscope, within the 24-hour window allotted,

As usual it will be fun, fresh, and insightful. I look forward to seeing you there.

Want more? Click here to watch the latest “Ask Czarina” episode. Subscribe to “The Aristocracy of HR” You Tube Channel to be notified when new episodes are published.

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